
November 18, 2008
Idea Tees to manufacture Blue Raider t-shirt
Local company approved by CLC
Athletic Communications
Idea Tees has been approved to manufacture Blue Raider
t-shirts by CLC. ()
MURFREESBORO, Tenn. - Middle Tennessee athletics announced today
that Ideas Tees, a long-time retailer of MTSU merchandise, has been approved to
manufacture Blue Raider T-shirts. Idea Tees is the first new T-shirt licensee
approved through The Collegiate Licensing Company (CLC), an IMG Company that
began representing the licensing rights of MTSU in July 2008.
"It is very important for the University to have local
licensees like Ideas Tees that can react to "hot markets" and other
consumer needs in a timely manner, "says Ryan Prowell, Director of
University Services for CLC. " Local licensee can help fill a void with
national licensees who might need more lead time to produce MTSU
product."
Ideas Tees' web site (mtsutees.com) is devoted exclusively
to Middle Tennessee merchandise. Fans can purchase anything from game day
t-shirts to tents, car magnets, hats, and much more.
Ideas Teees, which was founded by John Brockwell in 1985, is
located at 910 Ridgely Road in Murfreesboro. Ideas added in-house embroidery in
2007 and doubled its sewing capacity earlier this year.
Ideas Tees also offers MTSU merchandise at each home football game at its
location between Peck Hall and Cope.
"Idea Tees has done a great job with the gameday tee
shirts this year and we look forward to a long and rewarding
relationship," said Director of Athletics Chris Massaro.
ABOUT THE COLLEGIATE LICENSING COMPANY
CLC is a division of a division of global sports and
entertainment company IMG. Founded in 1981, CLC is the oldest and largest
collegiate licensing agency in the U.S. and currently represents nearly 200
colleges, universities, bowl games, athletic conferences, The Heisman Trophy
and the NCAA. The mission of CLC is to be the guiding force in collegiate
trademark licensing and one of the top sports licensing firms in the country.
CLC is dedicated to being a center of excellence in providing licensing
services of the highest quality to its member institutions, licensees,
retailers and consumers. Headquartered in Atlanta (Ga.), CLC is a full-service
licensing representative, which employs a staff of more than 80 licensing
professionals who provide full-service capabilities in brand protection, brand
management, and brand development. For more information on CLC, visit:
www.clc.com or www.imgworld.com.